TikTok's partnership with United Masters reinforces its commitment to supporting independent artists, building on the platform's role as a launchpad for emerging musicians.
UnitedMasters has already helped launch the careers of emerging artists like BigXThaPlug and Anycia, showcasing TikTok's influence in the music industry's dynamics.
The hit song 'Gata Only' illustrates the power of TikTok in music promotion, achieving global recognition and over a billion streams through user engagement.
TikTok's #1 Song of the Summer title for 'Gata Only' emphasizes the symbiotic relationship between social media and music distribution in the digital age.
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