In the latest edition of its Weekly Insights, Edison Research asks, "How many shows to reach the majority of podcast listeners in the U.S.?"
The answer is somewhere between 25 and 100 podcasts (see the graphic below).If those numbers seem surprisingly low, they demonstrate the powerful short tail of podcasting.
The answer is somewhere between 25 and 100 podcasts (see the graphic below).If those numbers seem surprisingly low, they demonstrate the powerful short tail of podcasting.
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