The chorus sticks in your head, then follows you around, reverberating at weddings, baseball stadiums, gyms, even a convent.
That remix shot the song into something beyond virality; it became emblazoned into our cultural fabric, recognizable to anyone with a phone, or with ears.
Drake-perhaps accidentally-became the first artist to clear a sample for an AI-generated track.
Some industry experts warned Fortune that Drake opened a Pandora's Box which will alter the music business forever.
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