Shipments of foreign-branded smartphones in China, most of which carry the Apple logo, increased by 52% in April. Apple's shipments saw a notable boost last month after a 12% increase in March, countering a 37% fall earlier in 2024.
Apple's resurgence in China is credited to substantial discounts of up to CNY 2,300 ($320) on certain models. These discounts are expected to continue driving iPhone sales growth in May following competition from Huawei's Pura 70 series.
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