Bluesky has seen rapid growth after opening to the public in February 2024, attracting nearly 800,000 new users in a single day, largely due to X's ban in Brazil and favorable updates that propelled it into the top 5 apps in the U.S. App Store.
The platform, conceptualized by Jack Dorsey, operates on an open-source framework called the AT Protocol, designed to provide transparency in its development and a decentralized experience for users.
Despite Bluesky's promising numbers with over 10 million users by October 2024, it still trails behind Meta’s Threads with 175 million users, emphasizing the competitive landscape in social media.
Bluesky was funded by Twitter to create a decentralized standard, intended for adoption by Twitter itself, but it has since become an independent entity, reflecting the shifting dynamics of social media ownership and development.
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