Grandma Utz Kettle-Style Potato Chips are fried in lard, resulting in a greasy texture and oily aftertaste that detracts significantly from the overall snacking experience.
The traditional fried snacks, like Grandma Utz, are struggling to remain relevant as the market increasingly favors cleaner ingredients and innovative flavors that appeal to health-conscious consumers.
The packaging of Grandma Utz chips also feels outdated with its muted design, failing to attract attention compared to competitors' bold and vibrant options.
As our reviewer noted, 'There is an off-putting bitterness' that signifies how divisive the flavor profile of these chips is among consumers.
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