The article discusses the alarming state of the internet, exacerbated by excessive advertising that has rendered it nearly unusable. Dubbed the 'adpocalypse', this phenomenon sees websites cluttered with countless ads, often intrusive and distracting. Users encounter pop-up ads, banners, and animated content that monopolize attention and degrade the browsing experience. From desktop to mobile, the internet now overwhelms users with advertisements, focusing more on generating revenue than providing valuable content, leading to frustration and disillusionment with the web as a whole.
The root cause is advertising, and it's gotten so bad it's being called the 'adpocalypse.' Almost every website now is bursting at the digital seams with adverts.
Websites use parallax scrolling to add an entire layer of adverts that sit below what you're reading, popping in and out as you scroll.
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