SF1OG, co-founded by Rosa Marga Dahl and Jacob Langemeyer, is a groundbreaking fashion label that merges modern creativity with vintage inspiration. By utilizing deadstock and vintage materials, the brand creates well-crafted clothing that challenges the current trends of ostentatious fashion. Located in Berlin, the label embraces a refreshing approach amidst the chaotic world of fashion, focusing on personal expression over mainstream trends. Marga Dahl's upbringing instilled a DIY ethos in her design process, evident in the distinct character of their collections. SF1OG aims to redefine what 'cool' means in a saturated fashion market.
"We usually like to distance ourselves from this whole like 'Berlin fashion' thing, but I think that's changing for us," says Marga Dahl.
"Visiting Rosa's place is a bit like visiting a gallery with all the installations of her dad," says Langemeyer. "I would say he's an artist."
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