Seth Rogen on 'The Studio,' Weed Company Houseplant, and Becoming a Hollywood Boss
Briefly

The article provides a nostalgic look at early 2000s Hollywood, focusing on Seth Rogen and Evan Goldberg's experiences while developing a screenplay as young filmmakers. An unnamed executive, tasked with refining their quirky script, expressed his conflict between passion for cinema and the pressures of commercial success. This pivotal moment stuck with Rogen and Goldberg and influenced their careers. Now, two decades later, Rogen engages deeply with the industry’s struggles through a high-profile project, portraying both his reflections and observations on Hollywood's turbulent state.
I got into this job because I love the movies, and now I feel like it's my job to ruin them.
That was said to us in a meeting twenty years ago... and we just never forgot it.
Today that unnamed schmuck is a very high-up executive at an unnamed major movie studio.
Rogen is starring in and writing, and producing, and directing a look behind the scenes of a movie industry teetering on the edge of disaster.
Read at www.esquire.com
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