Rishi Sunak’s aides advised against an early election, arguing a summer vote would limit the Conservatives’ ability to communicate economic progress effectively.
In a blunt memo, Levido and Brooks emphasized that a later election would allow for improved economic metrics and a greater sense of optimism among voters.
The memo cautioned that calling an election before summer would forfeit the psychological benefits of the season, such as lower energy bills and major sports events.
Sunak's advisors warned a premature election could shift the campaign focus to wedge issues, restricting their ability to advocate strongly for economic policies.
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