Megan O'Halloran of La Bakerie expressed concern over rising prices due to the cost-of-living crisis, saying, "We try and charge the minimum of what we can while still making money - ideally, our prices would be a lot lower to try and entice people in." This sentiment illustrates the challenges faced by independent businesses in maintaining customer loyalty while managing increasing costs.
O'Halloran noted the importance of regular customers for the bakery's survival, stating, "We're lucky because being a bakery (as well as a cafe) is our unique selling point, but I know that a lot of other cafes that are independent are really struggling at the minute." This reflects the competitive nature of the high street and the necessity for businesses to differentiate themselves.
Melanie Coulson, owner of Robins Pie & Mash, highlighted the significance of customer loyalty for sustainability in this current climate, sharing, "while business is generally going well, this is largely due to having lots of regular customers." This underscores the reliance on established clientele for independent operators.
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