Despite some concerns regarding safety and accessibility, the planning officer approved new signage at The Brewery shopping centre, emphasizing its significance for rebranding.
Transport for London raised concerns over the welcome totem, stating it could impact natural surveillance and enable anti-social behaviour, affecting the safety of pedestrians.
Romford Civic Society expressed worries about the height of the new sign and its vulnerability to graffiti, highlighting the need for durable materials.
The planning officer concluded that the sign’s height aligns well with the area and noted existing CCTV measures to ensure public safety.
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