Sam Altman, OpenAI's CEO confirmed the 'shipmas' tradition at The New York Times' DealBook conference, outlining their plan to unveil new features daily for 12 days.
The anticipated release of the text-to-video AI tool, Sora, follows a recent controversy as hundreds of artists had previously alpha-tested the model and protested its development.
OpenAI staff members have begun teasing upcoming features on social media, engaging the community with playful posts and hints about the company's 'shipmas' announcements.
Google has introduced its generative AI video model, Veo, shortly before Sora's launch, showcasing competitive advancements in AI video creation technology.
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