A study suggests online satire may contribute to the negative public perception of celebrities, such as Taylor Swift, who faced boos at the Super Bowl. While rival fan dynamics and her political views could explain backlash, researchers highlight that satire could inflict deeper damage by distorting and dehumanizing individuals. Swift has faced significant satire since supporting Democratic candidates in the recent elections, with the study noting that this format of humor derails empathy and humanity, resulting in more potent reputational harm than direct criticism. This reflects the evolving impact of satire in public opinion.
"Most people think satire is just humorous and playful, but dehumanization exists on a spectrum and can include things like forgetting that others have complex emotions and feelings."
"Satire distorts its target, dehumanizing them into a caricature, making it potentially more damaging than straightforward criticism."
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