After its underwhelming sales, EA's CEO Andrew Wilson suggested that Dragon Age: The Veilguard should have been developed as a live-service game to better engage players. He argued that modern games must connect with players' preferences for shared world features and ongoing interactions alongside quality narratives. This view reflects EA's broader strategy, where 74% of their business comes from live-service games. The company's perspective raises questions about single-player experiences versus multiplayer models in the gaming industry.
"In order to break out beyond the core audience, games need to directly connect to the evolving demands of players who increasingly seek shared world features and deeper engagement alongside high-quality narratives in this beloved category."
"Shared world features implies some sort of persistent server to play together on, while 'deeper engagement' is likely meant to refer to the typical grind of live-service daily quests and battle passes."
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