MSNBC announced that Rachel Maddow will return to host her show five nights a week starting January 20, covering the first 100 days of Trump's second term.
In 2024, despite airing only on Monday nights, Maddow averaged 2.5 million viewers—quadrupling her CNN competitor Kaitlin Collins, who only garnered 600,000 viewers.
MSNBC is looking to rebuild its audience post-election, as viewers have been tuning out since Trump’s win, with cable news facing increasing competition from alternative media.
MSNBC President Rashida Jones emphasized the need for comprehensive coverage of early administration actions, highlighting Alex Wagner's on-the-ground reporting from across the country.
Collection
[
|
...
]