The FTC’s finalized rule on banning surprise fees for events and lodging demands transparent pricing, ensuring consumers pay advertised prices without unexpected charges.
FTC Chair Lina Khan emphasized the rule's intent: to eliminate 'mystery surprise fees' and protect honest businesses, providing clarity for consumers during their transactions.
Biden supports the FTC rule as part of a broader strategy to reduce costs, claiming it will save families hundreds annually by addressing deceptive pricing practices.
The new FTC rule, effective April next year, aims to save consumers 53 million hours by requiring upfront total prices for tickets and rentals.
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