MrBeast confirmed this week that his upcoming Amazon show, Beast Games, had cost more than $100 million. This reality competition is expected to offer 1,000 participants the chance to win a $5 million cash prize - believed to be the biggest in TV history.
Creator economy experts told Business Insider that 'Beast Games' is not going anywhere despite the negative headlines. However, they warned that the top YouTuber may find it harder to fund his next big project.
Diana D'Angelo, the CEO of Breaking Creatives Agency, noted that while companies will still partner with MrBeast, they might impose stricter checks on how he executes his projects after the controversies.
During an interview on the 'Impaulsive' podcast, MrBeast, while acknowledging the $100 million figure, also mentioned that he spent way more than that but did not specify if it was for one season.
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