Meta is attempting to resolve antitrust issues in the EU by allowing users to browse eBay listings within Facebook Marketplace, completing transactions on eBay instead.
The decision follows an 800 million euro fine from the European Commission for anti-competitive practices, prompting a trial to comply with regulatory concerns.
This test, starting in Germany, France, and the U.S., aims to show that integration can benefit users on both Facebook and eBay, as stated in Meta's blog post.
eBay's shares surged following the announcement, suggesting a positive market reaction to the integration of select eBay listings into Facebook Marketplace.
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