Megababe has a plan to make hemorrhoid cream cool
Briefly

Katie Sturino's journey over the past decade highlights the importance of body acceptance, as she uses her platform to shatter the stigma around body shame and tackle other everyday taboos.
Sturino launched Megababe after personally facing the taboo of thigh chafe, and the brand has grown exponentially, highlighting how addressing real problems can resonate with consumers.
With the release of Butt Stuff, designed to treat hemorrhoids with a fun, approachable product, Sturino challenges societal norms around beauty and self-care while providing practical solutions.
Oprah Winfrey's invitation for Sturino to discuss body acceptance on her television special underscores the growing relevance of body positivity and the ongoing conversation around self-acceptance.
Read at Fast Company
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