The SDR role is primarily about qualifying inbound leads, filtering and enhancing the leads before they reach account executives, thereby optimizing the sales process.
Conversely, BDRs emphasize prospecting and initiating contact with potential clients in hopes of generating new business, focusing heavily on outbound strategies.
The distinction between SDRs and BDRs is crucial because these roles cater to different aspects of the revenue generation process, each bringing unique skills to the table.
Understanding the clear differences in focus and responsibilities of SDRs and BDRs can help organizations structure their sales teams more effectively, enhancing overall productivity.
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