Keon West emphasizes that society often discusses racism through emotions rather than facts, which leads to flawed conclusions about its existence and impact.
West points out that personal anecdotes, like knowing a successful Black person or experiencing job discrimination, cannot truly prove or disprove racism.
When pitching his book, West faced resistance from publishers who preferred personal stories over scientific evidence, highlighting a gap in the discourse on racism.
Inter-group contact is highlighted as an effective strategy to reduce racism, suggesting that evidence-based approaches can foster understanding and empathy.
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