Kendrick Lamar's Super Bowl halftime show made it cool to be a hater
Briefly

Kendrick Lamar's Super Bowl halftime show in 2025, held in New Orleans, was notable for its focus on recent material rather than a medley of greatest hits. The performance included catchy diss tracks, with highlights from his new album 'GNX.' Fans relished his playful taunts during the show, especially around his Drake diss track 'Not Like Us.' Lamar entertained the crowd with a mischievous tone, opting for lyrical spite over nostalgia, making the event remarkable for its originality in a typically predictable format.
Kendrick Lamar's Super Bowl halftime performance showcased recent tracks rather than his greatest hits, embodying a spirit of spite and playful defiance.
Instead of a greatest hits medley, Lamar's performance focused on new songs, particularly 'Not Like Us,' expressing a braggadocious attitude throughout.
Read at Business Insider
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