We are currently in a masculinity crisis where today’s boys and young men are bombarded with contradictory cultural signals about what it means to be masculine.
52% of young men reported having real-life role models, while 26% looked to fictional heroes, indicating a significant impact of media on their perception of masculinity.
The study highlighted a gap in accessible and relatable male figures, both real and fictional, that young men can admire and aspire to in their formative years.
84% of parents agree that media significantly influences young men's coming-of-age experience, emphasizing the necessity for better representation of masculinity in entertainment.
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