How a Self-Taught Makeup Artist Built a Beauty Brand for Every Skin Tone
Briefly

Danessa Myricks, who entered the beauty industry accidentally, began her career in magazine sales before transitioning to becoming a makeup artist. After experiencing the creative roles of makeup artists, she decided to forge a new path despite having no financial support or formal training. Her innovative approach to product creation stemmed from necessity. In 2015, she founded Danessa Myricks Beauty to address the need for inclusivity in beauty products. Acknowledging the industry’s shortcomings, she aims to create diverse formulas that cater to all skin tones, continuing her work to foster representation in beauty.
I knew nothing, I had no money, but I did have passion. Myricks explains her unconventional entry into beauty, highlighting her passion over experience.
I had to get very creative with layering unconventional things together. Myricks describes her innovative approach to makeup, driven by lack of resources and options.
I didn't see me. I didn't see my friends. Myricks founded her beauty brand to address the industry's lack of inclusivity and representation.
There are so many formulas that don't translate on medium to deep skin tones. Myricks emphasizes the ongoing challenges in creating diverse beauty products.
Read at time.com
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