Forbes' decision to halt hiring freelancers for certain sections stems from Google's updated policies, particularly concerning site reputation abuse and parasite SEO, aimed at enforcing content quality.
The editor's note pointed out that Google's recent focus on 'site reputation abuse' has led to this strategy shift, as Forbes seeks to align more with Google's content standards.
Forbes has an extensive contributor network, including legitimate journalists and various outside experts, but the challenge remains to manage the quality of contributions under Google's scrutiny.
With Google tightening its rules against parasite SEO, Forbes is reacting to ensure that its editorial integrity and quality content standards are not compromised by low-quality contributions.
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