Costco has launched its Kirkland Signature Vodka + Soda, a new canned cocktail that directly competes with High Noon, offering three similar flavors: peach, watermelon, and pineapple. Priced at $54.21 for an 18-pack, the drink is only marginally more expensive than High Noon, which averages $21.60 for an 8-pack. Despite Costco's typical bulk pricing strategy, the similarity in flavors and alcohol content raises questions about the value of their new product compared to established brands, especially since both options boast no added sugar and use real fruit juice.
Costco's Kirkland Signature Vodka + Soda offers a straightforward alternative to High Noon, providing real fruit juice and no added sugar, but at a slightly higher price.
Comparing Kirkland’s and High Noon, the price for Costco's 18-pack is $54.21 whereas High Noon averages about $21.60 for an 8-pack in Washington.
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