Upon taking over The Daily Beast, Joanna Coles quickly proposed several unconventional content ideas and sought to make the site more engaging. The Beast, known for its unique blend of tabloid and serious journalism, has been financially struggling, projecting a loss of $9 million in 2024. With new leadership under Coles, former editor of Cosmopolitan, and Ben Sherwood, ex-president of ABC News, there is a distinct push to reshape the newsroom environment and the content focus to attract a broader audience and improve financial viability.
Coles aims to reinvigorate The Daily Beast with a mix of tabloid antics and substantial reporting, highlighting a desire for more engaging content.
Despite a history of vibrant reporting, The Daily Beast struggles financially, losing $9 million in 2024, leading to a push for revitalization.
Coles believes the newsroom atmosphere must shift from complacency, aiming to transform The Daily Beast into a more entertaining platform.
New initiatives include targeting fresh angles like lifestyle trends and satirical takes, demonstrating Coles' vision for a lively editorial strategy.
Collection
[
|
...
]