Small Business Saturday encourages holiday shopping at local businesses, supporting community economies through events and initiatives that emphasize the importance of shopping small.
The event, started by American Express in 2010, promotes local venues through organizations like Shop Small Greenpoint, creating engagement in Brooklyn's vibrant neighborhoods.
The Nonbinarian Bookstore, opening in Crown Heights, will serve as a hub for queer literature and community while expanding the accessibility of diverse books.
With numerous local shops and eateries participating, Small Business Saturday not only provides shopping opportunities but also fosters a sense of community and supports local culture.
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