Nintendo of America has expanded its partnership with the Seattle Mariners, marking a significant milestone in sports marketing. For the first time, MLB team jerseys will feature Nintendo imagery, with the Mariners donning different sleeve patches for home and away games. The home patch will display the classic Nintendo 'racetrack' logo, while the away sleeve will showcase the Nintendo Switch 2 logo. Additionally, All-Star centerfielder Julio Rodriguez has been appointed as the brand ambassador for this collaboration, continuing a legacy that began with Nintendo's ownership stake in the team in 1992.
Nintendo of America announced an expansion of its partnership with the Seattle Mariners, who will now feature Nintendo imagery on their jersey sleeves for the first time.
The Mariners will have distinct jersey sleeve patches for home and away games, showcasing the classic Nintendo racetrack logo and the Nintendo Switch 2.
All-Star centerfielder Julio Rodriguez has been named the brand ambassador for Nintendo, marking a significant step in the ongoing partnership with the team.
Nintendo initially purchased a controlling stake in the Mariners in 1992 to thank Seattle for its support, selling most shares in 2016.
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