Barry Ritholtz's new book, 'How Not to Invest', shifts the focus from financial tips to the psychological aspects of investing. He emphasizes decision-making, judgment, and the behaviors that often lead investors astray. By contrasting the slow, compounding nature of innovation with our instinctual fears of uncertainty, Ritholtz provides clarity in a complex market landscape. His insights urge readers to focus on self-awareness rather than merely trying to outperform the market, framing investing as a journey of personal growth and learning.
Investing isn't just about money—it's about psychology, humility, and learning to think clearly in a noisy world.
This book isn't about beating the market—it's about not beating yourself.
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