Since leaving CNN, Jim Acosta has been broadcasting his show online from his home, engaging with political figures in a less formal environment. His executive producer, Matt Hoye, emphasizes maintaining the organic feel of the show over adding visual frills, like neckties. The Jim Acosta Show streams on Substack, which has become a popular platform for ex-television anchors. This trend includes figures moving from mainstream media to Substack to maintain their audience, with a notable focus on political commentary and anti-Trump sentiments.
The magic here is not killing or messing with this organic nature of the show, said Matt Hoye, Mr. Acosta's newly hired executive producer and a 30-year veteran of CNN.
On Substack, where politics is the most popular and lucrative category, anti-Trump publishers have been performing particularly well.
In January, the start-up best known for email newsletters gave all users the ability to publish live video.
They join established chart-toppers, like Mehdi Hasan (the former MSNBC host) and Dan Rather (the onetime face of CBS News), along with various CNN expatriates.
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