Media organizations in 2025 will adopt an insurgent strategy to transition from survival to sustainability, redefining the battlefield and leveraging unconventional approaches.
Media insurgents must confront misinformation campaigns and coordinated attacks with precision and determination, recognizing that their actions are crucial for the future of democracy.
Instead of competing with giants, media organizations will exploit vulnerabilities by emphasizing niche storytelling and leveraging AI, while actively pursuing collaboration for greater impact.
To succeed, media organizations must propagandize their mission with conviction, building belief in journalism through initiatives that integrate civic education and support for democratic engagement.
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