Meredith Kopit Levien, president and chief executive officer, The New York Times Company, highlighted the success of their subscription strategy, stating, '2024 is off to a strong start, as our results reflect the power of our strategy to be the essential subscription for every curious person seeking to understand and engage with the world... Our first quarter financial performance illustrates that our news-based, multi-product, multi-revenue subscription strategy continues to work as designed...'
At the end of Q1, The New York Times had approximately 10.5 million subscribers for print and digital combined, with plans to reach 15 million total subscribers by the end of 2027. However, ad revenue saw declines, largely attributed to lower print advertising and spending on media companies.
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