"Text-to-video generating tools have made tremendous leaps in a few short years. We went from a horrifying clip of actor Will Smith's contorted face temporarily merging with a bowl of spaghetti in 2023 to a far more realistic clip of him enjoying a plate of pasta - including a soundtrack of unnerving squelching and chomping sounds - a mere two years later."
"Now, TikTok's Chinese owner ByteDance has once again upped the ante with the latest version of its Seedance AI video generating tool. It didn't take long for photorealistic footage of " Lord of the Rings" clips, rapper Kanye West and ex-wife Kim Kardashian facing off in a dramatic Mandarin language movie scene, and of course Will Smith battling a ferocious spaghetti monster to go viral on social media."
"As the BBC reports, the Motion Picture Association (MPA) was outraged that ByteDance's latest tool was allowing people to generate clips of high-profile celebrities at all. "In a single day, the Chinese AI service Seedance 2.0 has engaged in unauthorized use of US copyrighted works on a massive scale," the MPA's chairman and CEO Charles Rivkin said in a statement."
Seedance 2.0, ByteDance's upgraded text-to-video tool, produces highly photorealistic short clips depicting real people and famous scenes. Viral examples include Lord of the Rings footage, a Mandarin-language scene with Kanye West and Kim Kardashian, and Will Smith battling a spaghetti monster. The realism has alarmed Hollywood, prompting actors and writers to warn about potential job displacement and the erosion of human creative agency. The Motion Picture Association accused the service of massive unauthorized use of US copyrighted works, and ByteDance says it has disabled the ability to generate clips of real people. Similar struggles by other companies, including OpenAI, underline wider technical and policy challenges.
Read at Futurism
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