Operative has formed a partnership with National CineMedia (NCM) to enhance its advertising operations and improve inventory forecasting. NCM, which operates over 17,500 screens in 1,350 theaters across the U.S., offers a dynamic cinema advertising platform for thousands of advertisers. This collaboration aims to provide more precise forecasting of future demand while optimizing sales and operational workflows, ultimately improving yield across NCM's business operations. The Noovie Show, a product of NCM, is showcased exclusively in various leading theater circuits, including major chains such as AMC, Cinemark, and Regal Entertainment.
Operative has partnered with National CineMedia to enhance advertising operations and optimize inventory forecasting, enabling more precise demand forecasting and improved sales workflows.
National CineMedia operates over 17,500 screens across the U.S., serving a vast array of advertisers and enhancing their cinema advertising platform through this strategic partnership.
Collection
[
|
...
]