"Rowan Winch, cofounder of Fallen Media, emphasizes his enjoyment in watching productions unfold, stating, 'Even if I'm not directly filming it, I can see how this is going to work.'"
"Fallen Media has carved out a niche in the creator economy with its serialized shows, including 'What's Poppin? With Davis!' which boasts 2.1 million TikTok followers."
"Winch balances his role as an executive and a fun chaperone, saying, 'I'm here just as a resource,' while actively participating in the filming process."
Rowan Winch, a 21-year-old media executive, co-founded Fallen Media in 2020, focusing on short-form video content. The company has gained popularity with shows like 'What's Poppin? With Davis!' and 'Street Hearts.' Winch actively participates in filming and social media strategy, often working alongside creators in New York City. His role involves maintaining order on set and assisting with various tasks, balancing his executive responsibilities with a fun, approachable demeanor as he engages with the young talent featured in their productions.
Read at www.businessinsider.com
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