In a recent interview, Fox Corp. CEO Lachlan Murdoch claimed that Fox News' impressive ratings, accounting for about 65% of the market share among news outlets, illustrate its standing as a fifth broadcast network alongside ABC, CBS, NBC, and Fox. Highlighting viewer loyalty and quality journalism, Murdoch discussed the sustainability of Fox News and emphasized the network's evolution beyond traditional news services, evident through subscriber numbers for Fox Nation. He further noted that recent ratings positioned Fox News as equivalently competitive to top broadcast networks, showcasing its growing influence in a changing media landscape.
Cable news outlet Fox News has become so dominant in ratings that CEO Lachlan Murdoch argues it should be considered a fifth major broadcast network alongside ABC, CBS, and NBC.
Discussing Fox News' future, Murdoch emphasized loyal viewers and quality content as key to sustaining revenue growth amidst industry challenges.
Murdoch claimed Fox News draws 2-2.5 million subscribers to Fox Nation, indicating strong viewer loyalty and an evolving perception of the network beyond traditional news.
Lachlan Murdoch stated we don’t see Fox News as merely a news service but as a top-tier broadcast network, highlighting that the cable-broadcast distinction is fading.
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