A Virginia judge determined Google violated the Sherman Act through its monopolistic practices in the publisher ad server and advertising exchange markets, while rejecting a claim regarding the advertiser ad network market. Despite acknowledging Google's systemic violations of evidentiary rules, the court opted not to impose sanctions at this time. The ruling emphasizes Google's dominance in digital advertising, with a market share reaching 91% in 2022 for the publisher ad server market. The decision highlights the difficulties of competition in a market where alternatives to Google's technology are scarce.
The court declined to impose sanctions but said, as with the Google Search case, the decision not to sanction 'should not be understood as condoning Google's failure to preserve chat evidence.'
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