Google's Antitrust Teflon; Apple Goes For Map Ads | AdExchanger
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Google's Antitrust Teflon; Apple Goes For Map Ads | AdExchanger
"Judge Mehta was also unconvinced by the claim that the Chronicle is compelled to permit Google's generative AI response crawler, which acknowledgedly absorbs news content and generates answers with enough detail to satisfy would-be readers."
"The expected Maps ads units come amid regulatory scrutiny of Apple's other app store revenue lines and its lucrative deal with Google Search. Expanding ads across Maps could offset slowdowns in other areas while continuing to grow its services business."
Penske Media, Chegg, and the Helena World Chronicle initiated antitrust lawsuits against Google, following the DOJ's previous monopoly cases. The DOJ achieved guilty verdicts, but remedies were seen as lenient. Judge Mehta expressed skepticism regarding the Chronicle's claims about Google's generative AI crawler, stating that the injuries occurred in the news market rather than the search engine market. He accepted Google's argument that AI Overviews are integral to search, dismissing the notion of unfair tying arrangements. Additionally, Google plans to expand its ad system on Maps, allowing brands to bid for search terms.
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