""creator-led video together with award-winning audio brands, giving advertisers access to integrated, multi-platform campaigns across Global's radio, digital and outdoor networks.""
""Expanding into video in a major way is a natural next step for Global,""
""Proving outcomes matters more than ever.""
Global established Global Studios as a creative hub focused on video-first podcast brands, combining creator-led video with award-winning audio brands to give advertisers integrated, multi-platform campaigns across radio, digital, and outdoor networks. The initiative targets the growing convergence of audio and video as audiences and brands expect integrated experiences. Global also launched Sport by Global, a sports entertainment division designed to bring athletes, rights holders, and brands closer to fans. The sports division emphasizes measurable commercial outcomes and aims to create closer fan engagement through partnerships and integrated content across Global’s platforms.
Read at RAIN News
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