At the Cannes Lions International Festival of Creativity, Variety enhances its engagement by collaborating with key industry players like Canva, Google TV, and Samsung Ads. Kristine Segrist of Canva emphasizes the importance of community in creativity and notes the expansion of their partnership, introducing the Canva Creative Cabana for 2025. This beachside venue will host the Variety in the C-Suite, featuring discussions with prominent marketing leaders across industries, fostering meaningful connections and innovation at the festival.
At Canva, we believe creativity thrives in community. We're all about fueling connection, creativity and bold ideas, and partnering with Variety helps us create these moments in all the right ways.
Last year's inaugural partnership with Variety proved so successful, Segrist wanted to do something even more special in 2025 by going bigger - and beachside - with its first Canva Creative Cabana.
We've designed this beautiful and inclusive space where brand builders, creative thinkers and leaders can come together and explore ideas, innovations and collaboration.
The two-day Canva Creative Cabana will serve as the venue for Variety in the C-Suite Presented by Canva, featuring intimate conversations with marketing leaders from various industries.
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