SoundCloud has announced a partnership with Live Nation to allow artists to promote Ticketmaster and Universe events directly on their profiles. This collaboration aims to enhance promotional opportunities for musicians on the platform. Artists utilizing SoundCloud's Pro plan can easily list and manage their events, pulling data from multiple ticketing services. Additionally, SoundCloud will showcase these events through a concert discovery widget on its homepage, giving users a tailored browsing experience. This move follows trends seen in other platforms like Spotify, as music streaming services expand into ticket sales.
Today's announcement marks a new chapter for SoundCloud and its artists, enabling significant promotional opportunities in partnership with Live Nation and Ticketmaster.
With the introduction of customized event listings, artists can now enhance their visibility and engagement, showcasing live performances directly on their profile.
SoundCloud's integration with Ticketmaster and Universe signifies a growing trend of music platforms diversifying into ticket sales as a revenue stream.
The ability for top-tier Pro plan artists to effortlessly manage and display events enhances their promotional capabilities like never before.
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