"Salesforce is moving beyond simple generative tools with a major upgrade to Slack's signature assistant - now a true AI-powered work agent that could change how marketers and cross-functional teams get work done. The rebuilt Slackbot, now generally available to Business+ and Enterprise+ customers, taps into your actual Slack conversational data to answer questions, organize tasks, draft content and automate workflows - all with natural language prompts right in the flow of work. The company promises it will soon even be able to schedule meetings."
"Where the old Slackbot delivered reminders and keyword responses, the new one aims to be a personal AI companion powered by Salesforce's Agentforce 360 platform. It brings context-aware intelligence to everyday workplace tasks, and you never have to switch apps or hunt through threads. For marketers, that means surfacing campaign context, drafting briefs and syncing cross-channel plans directly from Slack conversations. This eliminates friction between ideation and execution."
Salesforce rebuilt Slackbot into an AI-powered work agent that leverages Slack conversational data to answer questions, organize tasks, draft content, and automate workflows via natural language prompts. The assistant is generally available to Business+ and Enterprise+ customers and will soon add meeting scheduling. Powered by Agentforce 360, the system delivers context-aware intelligence so users avoid switching apps or hunting through threads. For marketing teams, Slackbot surfaces campaign context, drafts briefs, syncs cross-channel plans, and unifies CRM, files, and connected tools to accelerate ideation to execution and improve campaign clarity and precision.
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