"Now Ryan Reynolds, the "Deadpool" star who is fond of playing entertainment-industry inside baseball, is riffing on the Tilly Norwood brouhaha to sell... affordable home broadband wireless service. He (or someone on his team, anyway) found a real-life person named Natalie "Tilly" Norwood to star in a new ad for the wireless home internet service being launched Wednesday by Mint Mobile, the low-cost wireless brand that Reynolds sold to T-Mobile in 2023."
""You are real, right?" Reynolds asks Natalie Norwood in the commercial. "Yep," she replies. Reynolds continues, "Not an AI-generated combination of actors?" To which a bemused Norwood replies, "I'm a combination of my parents." A voiceover at the end of the ad notes the new offer is available only to "carbon-based organisms.""
Concerns about AI-generated performers have intensified as a virtual "actress" named Tilly Norwood emerged. Ryan Reynolds and Mint Mobile responded by casting a real customer, Natalie "Tilly" Norwood, in a 30-second spot that contrasts generative-AI fakes with tangible value. The ad features Reynolds questioning whether Norwood is AI and ends with a voiceover limiting the offer to "carbon-based organisms." Maximum Effort produced the spot without using generative AI, with voice actor Amanda Cook recording the sped-up legalese. Mint Mobile's MINTernet home internet runs on T-Mobile's 5G network and starts at $30/month for the first three months for qualifying customers.
Read at Variety
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