"Publicis Groupe grew organic revenue, an important measure of agency health, 5.9% year over year to 3.87 billion euros, or about $4.57 billion, in Q4 2025, according to an earnings statement. Those figures topped analyst estimates but landed below the year-ago period, when Q4 organic growth came out at 6.3%. Full-year organic growth came in at 5.6% YoY at the ad-holding group, which is celebrating its centennial and owns agencies including Digitas, Saatchi & Saatchi and Leo."
""Now as we enter our next century, we will go even further in prioritizing transformative growth over legacy asset restructuring," said CEO Arthur Sadoun on a call discussing the Q4 and full-year results with investors. "In this booming AI world, our ambition is to be the MVP. In this case, not the most valuable player, but the most valuable partner for our clients, our people and our shareholders.""
Publicis Groupe reported Q4 organic revenue growth of 5.9% year over year to €3.87 billion ($4.57 billion), beating analyst estimates though below the prior year's 6.3% Q4 growth. Full-year organic growth was 5.6% year over year. The group credited strengths in artificial intelligence while acknowledging AI is costly and hard to scale. AI-supported creative and media functions represent more than 85% of net revenue, with creative about a quarter of 2025 revenue. Net-new business exceeded $8 billion in 2025 with no material account losses, while Sapient consulting saw roughly flat growth amid client caution.
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