In response to rising concerns about deceptive political advertising, Texas House Speaker Dade Phelan has introduced two bills aimed at enhancing transparency in political campaigns. House Bill 366 mandates that political ads disclose if any content has been altered or does not reflect reality, thus alerting voters to AI-generated materials. Meanwhile, House Bill 4960 extends existing election laws to include mass text message campaigns, requiring similar disclosures as other forms of political advertising. Both bills reflect the need for clear guidelines to protect voters amidst a landscape filled with digital misinformation.
The rapid advancement of digital technologies has made it increasingly challenging for voters to discern the authenticity of political advertisements, necessitating new regulations to ensure transparency.
House Bill 366 mandates disclosures for political ads that utilize altered content, ensuring voters are informed about AI-generated materials and dispelling deceptive political messaging.
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