Papa Johns recently launched a new initiative called 'Meet the Makers', designed to showcase the people behind their pizzas and the quality ingredients used. This initiative leverages various media, including national TV and social media partnerships with food influencers and team members for authentic content. The campaign aligns with the brand's well-known slogan, 'Better Ingredients, Better Pizza', and represents the first major project under CMO Jenna Bromberg. The effort emphasizes creativity in marketing while engaging customers with behind-the-scenes insights into the pizza-making process.
The new 'Meet the Makers' platform from Papa Johns emphasizes transparency in their ingredients and showcases team members through engaging video content across various media platforms.
This platform, the first creative work under CMO Jenna Bromberg, aims to align with Papa Johns' 'Better Ingredients, Better Pizza' slogan and enhance brand engagement.
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