"A new Seattle startup is betting that artificial intelligence can take marketing off the plate of small business owners. Omada.ai, founded earlier this year by longtime tech entrepreneur Pete Christothoulou, officially launched Tuesday with what it describes as an "AI marketing team" designed to handle the day-to-day digital marketing tasks for small and midsize business owners. Backed by Crosslink Capital, HubSpot Ventures, and Seattle-based firm Ascend, the startup says its platform can plan, create, and optimize marketing campaigns automatically for less than $9 per day."
"Instead of developing a single marketing "copilot" or dashboard, Omada's approach is a set of coordinated AI agents - a marketing assistant, social media manager, designer, video producer, and more - that collaborate like a virtual team. Users interact through a simple chat interface, and the system handles tasks such as posting content, running ads, responding to customers, and tracking performance."
""Their agent-based architecture delivers a truly autonomous and proactive system that gives small business owners the access to capabilities and marketing expertise they've never had access to before," Adam Coccari, managing director at HubSpot Ventures, said in a statement."
Omada.ai provides an autonomous, agent-based AI marketing service for small and midsize businesses that automates daily digital marketing tasks. The platform coordinates specialized AI agents for language, vision, and audio to act as a virtual marketing team handling content posting, ad campaigns, customer responses, and performance tracking. Users interact through a simple chat interface while the system learns each business's tone and goals and continuously optimizes campaigns. Investors include Crosslink Capital, HubSpot Ventures, and Ascend. The product positions itself as a do-it-for-me alternative to do-it-yourself AI marketing tools from larger competitors.
Read at GeekWire
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