The latest announcements in ecommerce highlight significant new features aiming to enhance the merchant experience. Amazon's 'Buy for Me' feature allows shoppers to purchase products from other brands directly through its app. PayPal has introduced a targeted advertising platform in the U.K. that uses consumer purchase data to tailor ads, enhancing marketing effectiveness. Doola has launched a comprehensive Business-in-a-Box service, streamlining the startup process for ecommerce sellers, and Appriss Retail has rolled out a return fraud detection tool for Shopify, enhancing security for merchants against deceptive returns.
According to Doola, the tool brings the back-end of ecommerce into one place for sellers by providing limited liability corporation formation, a registered agent service, a virtual business address, an employer tax I.D., and more.
PayPal Ads has launched in the U.K., delivering personalized ads to shoppers based on their past purchases to improve sales and the shopping experience.
Collection
[
|
...
]